Why a Slow Website Loses Customers (and How to Fix It)

Speed is invisible until it costs you. Visitors expect a site to load in a couple of seconds — and Google uses speed as a ranking factor. Here's how to fix a slow site.

Common culprits

• Huge, uncompressed images
• Bloated page builders and plugins
• Cheap, slow hosting
• Too many third-party scripts

How to fix it

• Compress and properly size every image
• Use a modern, lightweight build
• Host on a fast, global platform
• Remove scripts you don't need

The sites we build run on Cloudflare's global network and are engineered to load fast on any phone — which keeps both customers and Google happy.

Thinking about a refresh? Site Refresh builds fast, modern websites for local businesses starting at $500 — launched in about two weeks, with no long-term contracts. Get a free quote and we'll reply within one business day.