Salon Website Tips: Turn Browsers into Bookings

A salon or spa website has one job: turn someone admiring your work into a booked appointment. Here's what makes that happen.

• One-tap online booking front and center
• A gorgeous, fast-loading gallery of real work
• Clear services and an idea of pricing
• Mobile-first design (that's where clients are)
• Reviews and your story to build trust
• Easy click-to-call and directions

Get these right and your website works like your best front-desk employee — booking appointments around the clock.

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