The Small-Business Website Redesign Checklist

A redesign goes smoothly when you plan it. Use this checklist to get a site that looks great and actually converts.

Before you start

• Define one main goal (calls, orders, bookings, quote requests)
• Gather your branding: logo, colors, real photos
• List your must-have pages
• Note what's working on your current site (don't lose it)

Design & content

• Mobile-first layout
• Clear calls to action on every page
• Fast-loading, compressed images
• Simple, scannable copy

Before launch

• Test on a real phone
• Check every link and form
• Set up basic SEO (titles, descriptions, sitemap)
• Connect Google Business Profile

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